When driving down the Karlovsko Shosse road north you will not be able to see any piece of land that is still unsold or has no attractive building erected on it, especially on your right. Serious investor interest turned that part of city into the fastest in its development. The Trakia highway is just 2 km north of that area and it is free of polluting production facilities, which makes the North Industrial Zone an ecolocically clean area.
One of the pioneers buiding their facilities there was Atanas Rogachev, who started buiding the first workshop of the AtaroClima ventilation and climatization equipment company there back in 1997...